One of the quiet reasons the fine wine world is struggling is that there are simply too many great wines. This may sound counterintuitive, but the more I think about it, the clearer it becomes: so many bottles now overdeliver at their price point that some of the traditional powerhouses feel less essential. Plenty of cult labels, lacking true scarcity, raised their prices dramatically over the past decade—while some deserved the acclaim and rewards, others pushed their customers to look elsewhere. And that “elsewhere” has gotten so good, it’s hard to go back.

It may sound surprising to describe 2022 as a breakout, turn-of-the-decade moment—especially at the outset. The vintage began with unusually warm and dry conditions, prompting many of us to brace for excess, over-extraction, or relentless heat. Yet as the wines start to land and open in bottle, I’m sensing something else entirely: an unlikely alchemy. The season’s heat became a crucible—sharpening focus, forcing the vines to tap deep into their roots; the consistency of the weather (no late drought shocks, no mildew threats) allowed each château to lean into detail, precision, and balance. What emerged is less about ripeness and more about architecture—wines that feel built to last, with energy, nuance, and a compelling tension.

There are times in this business when the ground shifts under your feet. Some changes are seasonal—tied to harvests, vintages, or evolving tastes. Others arrive with more permanence. The introduction of new tariffs on imported wine and spirits is one of those moments.