Last month we finally pulled off a staff trip that had been six years in the making! I had long wanted to take our sales team up to the far West Sonoma Coast and Fort Ross-Seaview AVAs. This beautiful part of the state produces some of the very best and most distinctive Pinot Noir and Chardonnay in the world. However, the wineries and vineyards are extremely remote and getting to them requires long miles on very tiny roads full of switchbacks, precipitous drop offs, and centurion Coastal Redwoods. Putting together my dream itinerary for this trip was no small feat. Winemakers’ schedules had to align. I had to get 15 staff members on a bus to navigate these roads, and rely on the willingness of our fearless designated driver, Jorge Valencia, to traverse these coastal mountains, often on dirt roads in the middle of nowhere! But we finally did it!
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